Amazon (AMZN) vs Alphabet (GOOGL)

A structured, side-by-side research starting point for Amazon and Alphabet — price history, key metrics, and the questions great investors would ask about each. Educational only.

Price Charts

AmazonAMZN · NASDAQ
以表格查看近期價格
日期收盘价
2026-11-09$266.93
2026-11-06$259.30
2026-11-05$260.21
2026-11-04$266.03
2026-11-03$250.69
2026-11-02$245.63
2026-10-30$240.35
2026-10-29$243.79
2026-10-28$254.60
2026-10-27$253.10
AlphabetGOOGL · NASDAQ
以表格查看近期價格
日期收盘价
2026-11-06$284.78
2026-11-05$282.57
2026-11-04$288.93
2026-11-03$280.03
2026-11-02$278.99
2026-10-30$279.84
2026-10-29$283.82
2026-10-28$324.89
2026-10-27$320.58
2026-10-26$316.80

Key Metrics, Side by Side

MetricAMZNGOOGL
SectorE-commerce & CloudInternet & Advertising
ListedNASDAQNASDAQ
Business mixAWS, Retail, Advertising, DevicesSearch, YouTube, Cloud, Android
Moat typeScale + logistics + AWS leadNetwork effects + data scale
Typical valuation profileReinvestment-heavy growthQuality growth at a reasonable multiple
Capital returnsReinvests cash, no dividendBuybacks + new dividend

Approximate reference figures for education. Always verify against the latest filings before any decision.

How the Masters Would Frame Each

The same investing lenses, applied to both companies. Use them as a checklist — not as buy or sell signals.

Amazon (AMZN)
InvestorKey question
Warren BuffettHow durable is the AWS lead, and what are true owner earnings under heavy reinvestment?
Peter LynchDoes cloud and ad growth justify the multiple on a still-thin retail margin?
Philip FisherCan Amazon keep reinvesting at high returns across new markets?
Benjamin GrahamIf AWS growth slows, how exposed is the overall valuation?
Alphabet (GOOGL)
InvestorKey question
Warren BuffettDoes Search keep its toll-booth economics in an AI world?
Peter LynchIs the multiple reasonable given ad and cloud growth?
Charlie MungerIs management investing the cash flows wisely, or empire-building?
Benjamin GrahamWhat downside protection exists if AI disrupts Search ads?

More Comparisons

Not financial advice

This page is an educational research starting point built from public information. It is not investment advice, not a recommendation to buy or sell, and figures may be delayed or approximate. Always do your own research.

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